Florence Lai

Senior Marketing Director

at ERA REALTY NETWORK PTE LTD

CEA Registration: R058858C|

Agency License: L3002382K

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About Florence

8 years with PropertyGuru

52 transactions in the last 3 years

Speaks Chinese (Mandarin), English, Malay

Real estate is more than just closing transactions—it’s about helping people make important life decisions with confidence.

Since starting my real estate journey in 2017, I have had the privilege of assisting homeowners, landlords, tenants, and investors through every stage of their property journey. Along the way, I have been honoured with multiple industry awards, but what I value most is the trust my clients place in me and the many heartfelt reviews they have shared.

I believe that every client deserves honest advice, open communication, and someone who genuinely puts their interests first. Whether it’s securing the best price or guiding clients through complex decisions, my priority is always to achieve the best possible outcome while making the process smooth and stress-free.

Many of my clients have continued to work with me over the years and have referred their family and friends—a trust that I never take for granted. I am committed to building long-term relationships based on integrity, professionalism, and genuine care.

If you’re looking for a real estate partner who listens, understands your goals, and will go the extra mile for you, I would be honoured to be part of your property journey.